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The TUDOR 1926 Luna is the Swiss manufacture’s first moon-phase timepiece, offered in three distinctive dials and crowned by Jay Chou’s champagne-coloured reference – an arresting reimagining of how we read the lunar cycle.
16 Oct 2025
NORQAIN, the independent family-owned Swiss watch brand, has launched a new edition of its Independence Skeleton Chrono 42mm in bold orange and robust stainless steel case.
15 Oct 2025
OMEGA unveils seven new models across four distinctive dials, each showcasing advanced ceramic engineering and precision finishing. Available on newly designed rubber or nylon straps, the collection represents years of technical refinement in case construction and movement development.
15 Oct 2025
Parmigiani Fleurier proudly introduces the latest interpretation of its iconic Tonda PF Automatic, winner of the prestigious Grand Prix d’Horlogerie de Genève (GPHG) in 2022.
14 Oct 2025
Franck Muller’s popular sports-inspired watch collection returns with a touch of artisanal flair in this Asia-Pacific exclusive edition.
10 Oct 2025
Drawing on nearly a century of aviation heritage, Longines expands its Spirit pillar with the new Spirit Pilot and Spirit Pilot Flyback designs for 2025.
06 Oct 2025
Lady Premier reimagines the brand's 1940s Premier Fantaisies models for today. Sculptural silhouettes, radiant hues, cascading diamonds, and ombré finishes come together in playful elegance. The collection captures the poise and unscripted spirit of the Lady Premier woman—honoring those who shaped the brand's past and those defining its future.
02 Oct 2025
Nearly six decades after the launch of the groundbreaking Ultra-Chron collection, Longines honours the pioneering spirit that defined it with the new Ultra-Chron Classic.
02 Oct 2025
Franck Muller unveils a striking new chapter in its iconic Vanguard collection, a modern evolution itself of the House’s signature Cintrée Curvex case.
02 Oct 2025
NORQAIN is pleased to introduce the Wild ONE Skeleton 42mm Purple Limited Edition, the latest version of the family-owned independent Swiss watchmaker’s ultimate high-performance sports watch.
01 Oct 2025
The meeting between Pierre Gasly and H. Moser & Cie. resulted in a watch that reflects his image – almost an extension of his personality – crafted down to the last millimetre by Pierre himself, in close collaboration with the watchmakers at the manufacture.
01 Oct 2025
By stripping away the watch to its barest form, the artisans at Franck Muller shine the spotlight on exacting craftsmanship and evocative storytelling.
28 Sep 2025