• Interview

Telling Time with Htay Aung, Founder & CEO of Anywheel

30 Oct 2022

Telling Time with Htay Aung, Founder & CEO of Anywheel - Cortina Watch

The founder of first and last mile mobility platform Anywheel discusses watch collecting with Cortina Watch, Confucian values, and its parallels in his work.

 

Mr Aung, thanks for being here. Can you tell us how and when your interest in watch collecting formed?

I think my watch collecting journey differs quite significantly from others. It started with a good friend of mine, Shoki Kawamura, from my university days. He was my classmate in Sydney and coincidentally, his father was a close friend of Mr Anthony Lim, the founder of Cortina Watch. So he knew Mr Lim as a family friend. When he visited me in Singapore, he arranged a dinner with Mrs Lim, their grandsons Jon and Jun Kai, and Jon’s wife, Joanne. At the time, I had no inkling of what Cortina Watch was. I didn’t own a luxury watch, unless you consider the Emporio Armani watch I had on that dinner.

That’s how I was introduced to Jon and Cortina Watch. He knew my friend very well. At the dinner, Shoki and Jon recommended that I invest in a Ref. 5711 — this was back when it was easier, relatively speaking, to acquire one. But I didn’t know much about Patek Philippe and I was hesitant. I explained that I rarely bought luxury goods. But he pointed out that these products had longevity and would retain their value, and Jon told me if I was interested, to let him know.

So did you take Cortina Watch up on the offer?

Not at first. I didn’t want to owe them a favour, so I tried to buy the Ref. 5711 through my own effort. So for the next two years, as I was travelling around the world, I went to Patek Philippe retailers in every country and city to try to buy a Ref. 5711. And I had no luck. I found it very interesting that this was a luxury product that even if you had the finances to buy one, you could not. So when I returned, I began my hobby in watch collecting, with Jon’s guidance and friendship.

Is your friendship with Jon the reason you continue to collect with Cortina Watch?

Not only. Going back to that first dinner I had with Jon, Joanne, Jun Kai and Mrs Lim, seeing them interact really had an impact on me. Having grown up in a globalised society like Singapore, it can feel like a lot of our youth don’t share an Asian or Confucian attitude, especially across generations. So watching them interact, with great respect for Mrs Lim, really reminded me of my Burmese culture and heritage. It really made such a powerful impression on me, and later, I had the opportunity to get to know the rest of the Lim family, and I realised that all of them share these values that are really important to me.

It’s something that I think has been passed on to the staff of Cortina Watch. They share these family values of empathy, kindness, and trust. It’s a company that’s unlike other watch dealerships. Many of them are long-term staff and they really go the extra mile for clients. They are a publicly listed company but hold strongly to a culture of building long-lived relationships and friendships with customers. That’s why I keep going back to them.

Telling Time with Htay Aung, Founder & CEO of Anywheel - Cortina Watch

How has your collecting style evolved over the decades?

I started with collecting Patek Philippes, but I’ve slowly added other brands to my collection. I’ve also added some Rolex and Omega watches to my collection, and recently I’ve gained more interest in independent watchmaking, so H. Moser & Cie. is another brand that I’m learning more about. But from 2017 to 2020, I was exclusively collecting Patek Philippe. I do have some favourite complications, like world timers and perpetual calendars, but my collecting style isn’t specific to those complications.

The design and look of a watch is also very important to me. I buy watches that I enjoy wearing. I’m not one of those collectors who keep their collection wrapped up and in their safes. So when I buy a timepiece, it’s something that I think I can wear every day. There are certain types of watches I tend to stay away from, like yellow gold or diamond-set pieces, those are a little too expressive for me.

It’s funny because when Mr Anthony Lim gave me the option between the Ref. 5711 and Ref. 5712, I picked the latter. And although the Ref. 5711 is very hyped, I prefer to go with what I like, rather than what is popular.

What is the draw of Patek Philippe to you, apart from its popularity and recognition?

The Patek Philippe tagline, “You never actually own a Patek Philippe. You merely look after it for the next generation.” It really epitomises the kind of values that I appreciate in my own life, and it’s a catchy line but also intensely meaningful. That their watches hold and accrue tangible value is something that’s secondary to me, because I don’t think I’ll ever sell my watches. The way their watches are designed, crafted, and even their choice of colours and every little detail, it’s all very warm and welcoming. I feel comfortable wearing their watches all the time. And the fact that they are a family-owned, family-led company, it’s again something that I appreciate and value. They live up to their own tagline, which I think is incredible.

If you could only keep three timepieces to pass on to your children, or to keep for life, what would they be?

This is a tough question. I have two young daughters, and they have their Swatch watches. And even though these are accessible watches I try to instill the same habits of caring for their watch as I do with mine, not to just leave their watches around when they take it off but to put them back in their proper place. So it’s not about cost or value, but I think the three most meaningful watches in my collection would be the 45th anniversary limited edition Panerai Luminor Due 3 Days Automatic produced for Cortina Watch. It was presented to me by Mr Anthony Lim himself the first time I met him, at his office. It’s the only watch that he personally handed to me, and I think these important milestone models are precious because how often do you get to see a company that’s been around for so long and still family-led. To me, that is very meaningful and historic.

Another one would be a Vacheron Constantin timepiece that my elder brother gifted to me. I’ve come to appreciate this gesture even more as my interest in watchmaking grows. Even today, with a relatively large collection of watches, I think it’s an incredibly generous gift, especially as I was still young at the time. So that is a very dear timepiece.

The third would be the Patek Philippe Ref. 5524 that was a gift from my wife. She might regret having gifted that now, because I’ve been collecting Patek Philippes since. These are the three most meaningful timepieces in my collection.

It sounds like your wife and family share your interest and passion for watchmaking?

I do try to interest her in watches, but she collects other luxury products as well. For ladies, there are many other things to collect, but generally speaking, men tend to collect watches or automobiles. I run a bike rental business, so obviously I’m not really into automobiles. My father does own a lot of Rolexes, but many of these were acquired in his younger days and they are diamond-set models which are quite bold designs. My mother and elder brother also own quite a few similar models. In fact, I actually gifted my younger brother a Patek Philippe as a graduation present, two years before I owned one myself. But now that they see my collection and how it’s growing, they do share an interest and they’ll discuss and ask me what I think about a watch before they acquire it. Obviously we all have different personal tastes when it comes to watches, but it’s great to be able to enjoy this hobby with them.

On Cortina Watch’s 50th anniversary, what would you like to say to the management and staff?

I have huge respect for Mr Anthony Lim and Mrs Lim, they are such gracious people. I love how they have passed on their family values and culture to the family and employees, and I hope that even as they continue to expand and grow, they are able to maintain and continue building with these values in the company. And I’ve joked to Jon that when Cortina Watch turns 100, I’d love to be able to acquire one of their 100th anniversary models because I’ll only be 81 then! And the same for the 75th anniversary! I hope they continue to develop these long-lived relationships with their customers in the future. I’m just one customer, and I’ve seen how they are always considerate to other customers like me, and we really appreciate this loyalty. It’s not easy reaching 50 years, and that the next generations are eager to continue this family legacy, that’s incredible. They have wonderful plans for the future, and I wish them success at every step.

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