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Every December 2nd, Parmigiani Fleurier celebrates its founder’s birthday not with words, but with creation. For Michel Parmigiani, time has never been a unit of measure it is a living matter, sculpted through harmony, proportion, and patience.
02 Dec 2025
The windswept snows of Shinshu return on the dial of a new quartz model. The dial of the newest creation from the Grand Seiko Heritage Collection transports its wearer to the snow-covered mountains of Shinshu, near the studio where Grand Seiko quartz watches are expertly crafted.
02 Dec 2025
With its time-tested functionality and familiar case contours, it is little wonder why Grand Seiko’s classically designed mechanical GMT made fans of watch collectors all around the world.
02 Dec 2025
NORQAIN, the independent family-owned Swiss watch brand, has announced two new editions of its Wild ONE Skeleton 39mm watch, released in celebration of the most festive time of year.
28 Nov 2025
To commemorate the upcoming celebration of sport and international unity, the Official Timekeeper OMEGA unveils a tribute Speedmaster created especially for the countdown moment.
26 Nov 2025
This festive season, ZENITH captures the spirit of celebration in gold, unveiling four radiant expressions of its DEFY collection.
24 Nov 2025
As part of its 160th anniversary celebrations, ZENITH continues to pay tribute to its rich heritage through creations that combine natural beauty with technical brilliance.
21 Nov 2025
TAG Heuer captures the glow of racing after dark through a bold expression of its icon with the TAG Heuer Monaco Chronograph, channeling the adrenaline of Formula1® night circuits.
21 Nov 2025
Chopard Manufacture in Fleurier celebrates its 30th anniversary with its most complicated chiming watch to date.
21 Nov 2025
H. Moser & Cie. unveils a creation born from the meeting of Earth and cosmos. The Streamliner Perpetual Moon Concept Meteorite is much more than a watch: it is a shard of captured meteorite, a moon seized mid-flight, a fragment of the infinite come to rest on the wrist.
20 Nov 2025
In the world of contemporary watchmaking, some creations transcend their primary function to become true manifestos. The BR-X3 Tourbillon Micro-Rotor embodies this exceptional approach.
20 Nov 2025
At Dubai Watch Week, it’s lights out as TAG Heuer crosses the start-line of a new era in watchmaking, channeling its motorsport DNA with the TAG Heuer Monaco Split-Seconds Chronograph Air 1.
19 Nov 2025