2025, the Year of the Snake, sets the stage for Bvlgari to unveil a defining transformation in its iconic Serpenti legend. As the Chinese calendar celebrates this magnetic astrological symbol, Bvlgari imbues its iconic reptilian design with a new dimension: eternity. Revered since ancient times, the serpent has symbolized the universe’s cyclical rhythm and perpetual renewal. Equipping Serpenti with an in-house self-winding movement was a natural evolution for Bvlgari.

2025, the Year of the Snake, sets the stage for Bvlgari to unveil a defining transformation in its iconic Serpenti legend. As the Chinese calendar celebrates this magnetic astrological symbol, Bvlgari imbues its iconic reptilian design with a new dimension: eternity. Revered since ancient times, the serpent has symbolized the universe’s cyclical rhythm and perpetual renewal. Equipping Serpenti with an in-house self-winding movement was a natural evolution for Bvlgari.

SERPENTI SEDUTTORI Lady Watch Quartz 33 mm stainless steel case and bezel set with diamonds. stainless steel crown set with a cabochon-cut pink rubellite, white silver opaline dial, stainless steel bracelet and folding buckle.

SERPENTI SEDUTTORI Lady Watch Quartz, 33 mm stainless steel case and bracelet. 18 kt rose gold bezel and crown set with cab cut pink rubellite. White silver opaline dial. Bracelet 18kt rose gold and steel with folding clasp.

Serpenti Seduttori watch in stainless steel and 18 kt yellow gold with white silver opaline dial. Water-resistant Up to 30 meters.

Serpenti Seduttori watch in 18 kt yellow gold and stainless steel with diamond-set bezel and white mother-of-pearl dial. Water-resistant Up to 30 metres.