Blancpain
Blancpain is proud of its history dating back to 1735, making it the world's oldest watch brand. Over the centuries since its foundation, the Maison has maintained its commitment to innovate and has constantly pushed the limits of watchmaking. At Blancpain, the expression "Innovation is our tradition" is a fundamental guiding principle.
The World's First Modern Diving Watch
The Fifty Fathoms features the main signature elements that forged the reputation of its legendary ancestor and established it as the archetypal diver’s watch. The same professionalism is apparent in the decisive design choices, dictated by a wealth of experience in the field of diving.
The Purest Expression of Timeless Elegance
Villeret models exemplify Blancpain's roots and embody its prime aesthetic choices. The purity of their lines, the clarity of their dials and the slenderness of their double-stepped cases express essentials with timeless elegance.
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Discover Blancpain Timepieces at Our Boutiques
Whether it's sharing the intricate craftsmanship behind our timepieces or keeping you informed about future collections, our dedicated team of watch specialists are here to provide you with personalized support throughout your journey with us.
The Know-How Beneath Our Renowned Fifty Fathoms Sapphire Bezel
Beneath their renowned sapphire bezel lies a hidden masterwork. Meticulously crafted by the experienced hands of the brand's artisans, each bezel reflects Blancpain's exceptional character.
Official Blancpain Retailer
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History of Blancpain
Founded in 1735 in the Swiss Jura, Blancpain is known as the world’s oldest watch brand. Loyal to its tradition of innovation and confirmed by countless horological complications created over the years, the manufacture is constantly pushing the boundaries of watchmaking to take this art to places where it has never been before.
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Design Principles of Blancpain
The Blancpain Ocean Commitment is a tribute to the brand’s historic ties with the oceans, as Blancpain launched in 1953 the first true diver's watch, the Fifty Fathoms. This key moment in their nearly 300-year history represents the beginning of their support for ocean exploration and numerous collaborative initiatives for biodiversity preservation with local communities, which has been lasting for the past seven decades.
